Dr. Julie Beardsell, DBA

Professor of Business & Digital Strategy

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Dr. Julie Beardsell, D.B.A. holds the position of Professor of Business & Digital Strategy at UGSM-Monarch Business School while remaining active in the IT industry in a professional and international capacity. Dr. Beardsell holds a Doctor of Business Administration. from SMC University in Vienna and an M.Phil. Business Research Degree from Newcastle Business School, Northumbria University. She also holds Postgraduate Diplomas in Marketing, Advertising and Communications from Northumbria University and the London College of Communication. Dr. Beardsell is qualified and experienced in adult education and holds a Certificate in Education (CertEd) from the University of Portsmouth. Dr. Beardsell is a seasoned information technology and business professional holding the position of Global Portfolio Director at Logica, a leading business and technology service company.

Academic Positions Held
  • Professor of Business & Digital Strategy, UGSM-Monarch Business School
  • Teacher, The International School, Amsterdam
  • Teacher and Department Manager, The Godolphin School, U.K.
Academic Credentials
  • D.Litt., UGSM-Monarch Business School Switzerland (in progress)
  • Doctor of Business Administration (D.B.A.), SMC University, Austria
  • Master of Philosophy Business Research Degree (M.Phil), Newcastle Business School, Northumbria University, U.K.
  • Certificate in Education (CertEd), University of Portsmouth
  • Postgraduate Diploma in Marketing (PGDipM), Newcastle Business School, Northumbria University, U.K.
  • Diploma in Communication, Advertising and Marketing (CAMDip), London College of Communication, London, U.K.
  • Higher National Diploma in Business and Finance, Guildford University, U.K.
Awards And Honors
  • Senior Managing Editor, The Monarch Management Review
  • Co-Founder & President of the Student Council, SMC University
  • Top 10 Author, Social Science Research Network
Main Academic Interests
  • The Digital Agenda Facing Chief Information Officers
  • Diversity in the IT Services Industry
  • Global Sourcing & Innovation
Professional Positions Held
  • Global Portfolio Director and Senior Business Consultant, Logica
  • Corporate Information Manager, Origin International
  • Trade Marketing Manager, Nurdin & Peacock Cash & Carry Wholesale
  • Account Director positions at London based PR and marketing agencies
Associations And Memberships
  • Member, ACBSP-Accreditation Council For Business Schools & Programs, USA
  • Member, ECBE-European Council For Business Education, Switzerland
  • Member, Academic Council on the United Nations System (ACUNS)
  • Member, CIOnet
  • Member, Sales Management Association
Languages
  • English
  • Dutch
Master Supervisions Underway
  • Hamel, Tyndell “How to establish a B2B appstore”, Master in Information Science, University of Amsterdam (UvA)
Doctoral Supervisions Underway
  • Keshi, Chuba “In-licensing as a Business Strategy for Pharmaceutical Companies: a framework for the Nigerian industry”, D.Phil/PhD, UGSM-Monarch Business School Switzerland
Selected and Recent Publications
  • Beardsell, Julie, IT Backsourcing: Is it the Solution to Innovation? (February 3, 2010). SMC Working Paper Series, No. 02/2010 . Available at SSRN: http://ssrn.com/abstract=1547104
  • Beardsell, Julie, Best in Class Performance in Executive Education Distance Learning (November 22, 2009). Swiss Management Center Working Paper No. 11/2009. Available at SSRN: http://ssrn.com/abstract=1511071
  • Beardsell, Julie, Managing Culture as Critical Success Factor in Outsourcing (October 18, 2009). SMC Working Paper Series Issue 09/2009. Available at SSRN: http://ssrn.com/abstract=1490442
  • Beardsell, Julie, The Influence of CSR Disclosure On Corporate Governance and Company Performance (November 21, 2008). SMC Working Paper. Available at SSRN: http://ssrn.com/abstract=1302314
  • Beardsell, Julie, The Global Outsourcing Medley of the 21st Century (November 1, 2007). SMC Working Paper Series No. 11/2007. Available at SSRN: http://ssrn.com/abstract=1302006
Conferences Attended
  • CIO City “The IT Organisation of the Future”, April 2012, Brussels, Belgium
  • CIO Summit, February 2012, Amsterdam, The Netherlands
  • CIOnet Annual Event ‘The Perfect Storm’, November 2011, Amsterdam, The Netherlands
  • ACUNS Connecting Academics and UN Practitioners-A Unique Encounter At the UN Vienna Conference Feburary 2011, Vienna Austria, Feburary 2011, Vienna, Austria